Automobile industry has gained lot of popularity in the UK and most consumers today prefer to buy British automobile because they believe that British cars are really good at style and performance. However, it is the French car manufacturers that have influenced the way most British cars look today. In the past French cars have managed to attract lot of car lovers because of the new styling and performance features that were added to the vehicle. French car manufacturers were always innovative in their styling and the range of cars that they introduced in the market. Some of the French car brands like Citroen, Peugeot, Renault and Bugatti are still popular in the UK market.
Some of the top car manufacturers like Citroen were among the first car manufacturers in the UK and Europe to introduce mass production cars outside United States of America. While Citroen was gradually growing across Europe and Asia and had venture plans for Australia the company was keen on the UK market as well because there were many UK car buyers that wanted better cars that can be used in small lanes and streets of Britain. This is exactly when Citroen decided to come up with coupes which is a closed car body style that usually has two doors and sometimes four door styles as well.
Citroen coupes were marketed in a better way which also led to the rise of coupes in the UK market. Today, Citroen still manages to offer more coupe variants in the UK market compared to other car manufacturers in the market. Citroen now has some of the best coupes that are highly popular in the UK market like Citroen C4 that became the small family car for many UK car buyers when it was launched in the year 2004. The car definitely provided tough competition to Peugeot 307 but the overall design of the car offered more soft curves and better aerodynamics that allows Citroen C4 to get better popularity. One of the main selling points for C4 was the Lane Departure Warning System that offered more safety feature to the car drivers.
Gradually, Citroen penetrated the UK market with more variants that were available for the consumers. However, Citroen stuck to the coupe options that was the most selling segment in the UK automobile market. Based on the earlier coupe model, Citroen also launched Citroen DS4 which is a premium luxury brand that offer more style factor that soon became the most important aspect for UK car buyers. The petrol engine that is used in Citroen DS4 is a combined effort from BMW and PSA and Citroen also came up with the similar sedan version called C5. Citroen has always focused on the changing trends and demands that dominated in the UK car market and launched cars that soon became popular across the UK.
Citroen also came up with new better models like DS3 which was a supermini coupe car that had British influence and it attracted lot of UK buyers. Citroen has always been a keen marketer and therefore they introduced the car with a video for the Pixie Lott song What Do You Take Me For and soon the car became the 2010 Car of the Year by Top Gear Magazine. It offered more personalization than any other supermini car in the UK market. Hence, Citroen has always made an impression to attract more UK buyers. The company also offers many online authorized car dealers that makes it easier for the consumers to search for the best coupes and cars that Citroen offers. These online dealers also offer the best discounts and retail offers that other car dealers do not offer.